01 May 2023
The automated advisor “Derayah Smart” .. the first platform for electronic investment consulting in the Kingdom

Derayah Financial Company, a leading investment and solution innovation company licensed by the Capital Market Authority in the Kingdom of Saudi Arabia, announced the launch of its latest Robo Advisor service under the name “Derayah Smart”, which is a digital platform that provides savings and investment services, and it is the first platform of its kind. in KSA.

Derayah Smart platform identifies the investor, his financial experience, and his future goals through the digital investor evaluation form, in order to then suggest the most appropriate investment strategy for the investor based on the results and invest in several strategies.

Derayah Smart invests in portfolios distributed around the world and diversified between different assets that have been carefully selected in order to be able to achieve the client’s goals represented in achieving a profit margin commensurate with the degree of risk tolerance, as our consultants search for the best portfolio managers at the lowest possible cost and replace them when they are available that are compatible with the investor’s interest .

Commenting on Derayah’s launch of the Derayah Smart platform, Mohammed Al Shammasi, CEO of Derayah Financial, noted, “Derayah Financial monitors global developments and seeks to provide the latest financial technologies to investors in the Kingdom of Saudi Arabia. It is no secret that the Financial Sector Development Program, which is one of the Kingdom’s Vision 2030 programs, focused on supporting savings programs and raising the savings rate among citizens.”

Derayah Financial is the first independent company that brings together all investment alternatives under one roof. It is a leading company in investing and innovating solutions, and this is supported by the presence of qualitative and distinguished expertise in the field of brokerage, asset management and financial analysis in the Saudi, Gulf and global markets.

Derayah is always keen to enable the individual investor to control his financial destiny, by developing a single site that enables the investor to access various financial markets and obtain various investment products offered by multiple managers simply and smoothly, in addition to providing the investor with advice and all the information, news and studies that he needs. He needs her to make the right decision on his own.

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